marketers developers collaboration
Collaboration Between Marketers and Developers

The relationship between the company’s developers and marketing team is often challenging due to the big difference in technical knowledge and priorities. Nonetheless, it is marketers that ensure a firm link between the developers and the clients. Hence, these two teams should have effective cross-department communication for achieving perfect outcomes. The digital world requires constant

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6 Ways to Make Your Sales Training Effective in 2018

The difference between a successful salesperson and someone who can’t thrive in the cutthroat sales business often comes down to how effective their training is. The majority of people who enter a career in sales tend to be outgoing, confident people who feel like they can sell to anyone.

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Why Keywords Are Important to Your Website

When it comes to marketing your website, you have a lot of options. You can use social media to market your products, either through posting captivating photos or employing some social media influencers. You can also pay for promoted posts on social media or buy ad space on these social platforms. If you use a

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Maximizing Website Conversions Using Live Chat Software

Live chat was designed to provide a shrewd resolution to customer queries. It is now one of the greatest tools for lead generation and increased sales. Businesses can use real-time conversations to better engage with website visitors. When tweaked with certain exponential practices, live chats can also become an overarching sales hack.

marketing automation
What Marketing Automation Tools do I Need?

There are plenty of marketing automation tools out there today for various stages of the funnel. Some help broaden the top funnel while others help generate leads and close sales. These tools play an important role, especially in providing small teams an even playing field when it comes to targeting a larger audience